While the whole country was focused on White Claws and Trulys, Four Loko was working behind the scenes on a truly … I feel like the last couple summers Rose was all the rage, whether that was straight up Rose or Frozen Rose (Frose), and before that people were all about Not Your Father’s Root Beer, but this summer has definitely been dominated by hard seltzers. At 29% market share, Boston Beer's Truly is the second-biggest hard seltzer brand behind White Claw, which has a 54% share. The alcohol in these hard seltzers like Truly and White Claw come from cold-brewed sugar as opposed to just adding in a spirit liquor later. things like Zima, Lynchburg Lemonade, Hard Sodas, Wine Coolers, etc.. Do you have a favorite hard seltzer that isn’t Truly or White Claw? I’m sure I’ll add my opinions on that one once I get a chance to pick up a case. The Truly team stopped by our office with old and new versions of wild berry, blueberry and acai, black cherry, watermelon and kiwi, and mango. In the 52 weeks ending October 6, 2018, White Claw brought in $154.8 million in sales. The adult beverage brand revamped every recipe in its portfolio in a quick three months and, in the least dramatic way possible, every single one is leaps and bounds better than before. White Claw dominates the spiked seltzer industry, holding about 50% of the hard-seltzer market share. Ficks? Awesome, thank for the recommendation, it looks like they are at a bunch of stores, so I’ll have to pick some up. When I take a sip of something carbonated like these drinks, I’m immediately expecting that sugar rush I get when I drink pop, but when that rush never comes, I’m just left with a bad taste in my mouth that I can’t over, and it totally ruins any possibility of finishing the can. Find Out Our Favorites, Raising Cane’s Chicken Fingers Review – Morton Grove, Tavern on the Point Edison Park Review – COVID Edition, 21 Kitchen Gadgets You Didn’t Realize You Needed [2020], Vacation Isn’t Complete Without a Personal Chef – Lake Geneva, Beatnik Chicago Restaurant – West Town – [Review] COVID Edition. By adding flavoring using fruit as opposed to artificial sweeteners, and other sugars, these beverages can keep the calorie and carb counts lower while keeping the alcohol content around 5%. And I’m only basing that on other fad alcoholic drinks that seem to have come and gone in just a few years…. Truly held onto 23.9% of share, while White Claw had 57.9% share. ), Best White Claw Can Koozie for Slim Hard Seltzer Cans, Hard Seltzer Taste Test: White Claw, Truly, City Water and More! When I drank the Truly it just tasted like LaCroix to me, just water with like a tiny drop of flavoring that did nothing for me. Let us know in the comments. The other behemoth of the hard seltzer market is Truly, owned by Boston Beer Company, the parent company of Sam Adams. FITS ALL 12 OZ SLIM CANS: hate warm beer? "It's fine," wrote one taster. A lot of them drink LaCroix or Bubly on a regular basis and love it. The brand boasts 13 total flavors across variety packs of tropical, citrus, and berry, as well as a rosé-flavored water. A group of fellow Business Insider colleagues and I recently sampled select flavors from both brands and found that when it comes to hard seltzer, there's a reason White Claw is flying off shelves. Raspberry lime is the best one hands down, but the other flavors are also good. White Claw and competitor Truly both have around 100 calories per can, and Bon & Viv has about 90 calories per can. Sales of White Claw, owned by alcoholic beverage company Mark Anthony Brands, will surpass $1.5 billion this year, according to Sanjiv Gajiwala, the … Even as the days grow shorter and the air turns brisker, demand for the unofficial drink of the summer is showing no signs of stopping. Four Loko Reveals 14% ABV Hard Seltzer To Compete With White Claw. Really though, the most important thing when it comes to which one of these drinks to choose, is the taste. There may be a temporary White Claw shortage, but that doesn't mean we can't compare the top-selling hard seltzer brand with one of its main competitors: Truly. Many testers compared Truly to the taste of a vodka soda with a twist, which is ideal for folks looking for their favorite cocktail with the convenience of a can. Looking strictly at ingredients, White Claw and Truly are nearly identical. I know that there are a bunch more on the market, and more are popping up every day, but these two brands are literally the only ones I’ve ever tasted up to this point. Here’s the good news: White Claw is less bad for you than most of them, at least when it comes to calories. No chemical taste and had a bit of sweetness. White Claw is the industry leader, commanding 58% of spiked seltzer sales, according to Guggenheim. Nielsen’s insights cover RTD broadly, however, and make no mention of White Claw specifically. Which could be due to the fact that White Claw has 2g of sugar and Truly only has 1g… you can definitely taste the difference. "I had the lime Truly and I really liked drinking it, but the after taste was in my mouth a little too long," one taster wrote. Update: We’ve completed our blind hard seltzer taste test, find out who the winners are! At which one tastes better with Captain Morgan, CBD Oil in food and drinks ( Proven Benefits Snake... 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